Coaching Tip: Pivot!

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One of the devastating impacts of COVID-19 has been the loss of revenue to businesses and workers.  Whether you are a business owner or an employee, you have likely been impacted by reduced revenues, closures, having been furloughed, laid off, or having received a reduction in wages.  According to the Department of Employment, Training and Rehabilitation (DETR), Nevada has the highest unemployment rate in the nation (May 27, 2020). 

With the uncertainty of schools reopening and having to care for children or aging parents or perhaps having underlying health conditions, it may not be practical for everyone to go back to work.  In the event that you require emergency assistance, please visit to see a map of all the non-profits in the valley providing food, shelter, healthcare, utilities, unemployment services, education, etc.

For those of you who are ready to generate income, it may be a matter of pivoting, creating a new strategy to generate revenues during the pandemic.  Perhaps you’ve used the past several months to reflect and now recognize that even if you could go back to what you used to do, that may not be what you want to do.

What’s the opportunity?  What’s needed now? As Gay Hendriks says in his book, “The Big Leap”, what’s your “Zone of Genius”?

  • What are your inherent skills, gifts, strengths?
  • What are you known for?
  • What are you most passionate about?
  • What would you do, even if you weren’t paid?
  • What have you always known you could do?
  • Where do you get great results for very little effort/time?
  • What do you do that has time disappear while you’re doing it?

The secret to fulfillment is applying yourself to something that is aligned with your core values, your life purpose.  It’s the integration of what you’re great at, passionate about, and people will pay you to do.

How can you use your experience or skills, keeping one foot firmly planted, while pivoting to open up new possibilities?  Why not host a brainstorming session (in person or virtual) with those who know you best and may have suggestions or ideas that you’ve not yet considered?

Copyright © 2022 Coaching By Wendy